Tracking the Trackers: How Our Browsing History Is Leaking into the Cloud

What companies and organizations are collecting our web-browsing activity? How complete is their data? Do they have personally-identifiable information? What do they do with the data?

The speaker, an ex–Google and DoubleClick engineer, will answer these questions by detailing the research he did for The Wall Street Journal (http://j.mp/tttwsj) and CNN (http://j.mp/tttcnn), talking about the crawler he built to collect reverse-tracking data, and launching a tool you can use to do your own research.

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